CSIG Holding Company

Sales Director



Director of Sales


Position Summary:
The Director of Sales is a sales professional responsible for leasing up a senior living community beginning in the construction phase and continuing through stabilization. By creating and following a strategic business plan, the ideal candidate will manage their sales funnel, create urgency with prospects and follow a sales process through closing to achieve optimal occupancy and revenue targets.


Required Experience for Director of Sales:

  • Previous experience in sales with a proven track record of meeting and exceeding sales goals.
  • An understanding of the senior market and various senior living products is a plus but not a requirement. We encourage all types of successful sales professional to apply!
  • Desire to listen to, connect with, and serve seniors by matching their needs to our service offerings and successfully move them into our communities.
  • Aggressive sales instinct with the ability to close while maintaining compassion for our customers. 
  • Ability to manage time effectively. 
  • Must exhibit a high degree of initiative and creativity, good judgment, and professional ethics.
  • Must possess strong leadership skills to work effectively both independently and as a team. 
  • Excellent communication and presentation skills.
  • Demonstrated aptitude for problem-solving; ability to determine solutions for clients. 
  • Proficient in Microsoft Office applications and Salesforce, a plus.
  • Some travel may be required.


Primary Responsibilities for Director of Sales:

  • Manages all occupancy and revenue goals for the community.
  • Utilizes Salesforce to manage sales funnels, conversion ratios and move-in metrics. 
  • Complies with Fair Housing and Federal Trade Commission requirements. 
  • Seeks new opportunities to expand our growing number of referral sources.
  • Make daily outbound calls to prospective customers in database to schedule visits and tours. 
  • Manages the leasing center on site during the construction phase
  • Provides tours of models or vacant apartments to future residents and referral agency network. 
  • Assists with marketing initiatives and resident events.
  • Serves as an educational resource for residents, care givers and staff members.
  • Promotes the organization in a positive manner and sets the example for organization standards for excellence.
  • Maintains effective communication and cross collaboration throughout the company.
  • Coordinates occupancy, goals and resident/prospect information.
  • Prepares and manages all relative reports.
  • Willingness to work a flexible schedule to include evenings, weekends or “non-traditional” work hours as business demands dictate.


General Working Conditions:
While performing the duties of this job, the employee is regularly required to talk or hear. The employee frequently is required to stand, walk, sit; use hands to handle or feel; reach with hands and arms; and stoop, kneel, crouch, or crawl. Ability to wear Personal Protective Equipment (PPE). The employee must occasionally lift and/or move up to 25 pounds

Serving is our Business

StoryPoint and Independence Village have over 35 years of experience working and living with seniors creating a deep understanding of their unique needs and desires. It’s this combination of technology, understanding, appreciation, and commitment that sets us apart and makes our culture so special for both our employees and our residents. Everyone in our communities commits to appreciating our residents as individuals who deserve to shine, every day.


We have comprehensive benefit packages that include health, dental, vision, 401(k), income protection, and extraordinary work-life benefits.


This classification description is intended to indicate the general kinds of tasks and levels of work difficulty that are required of positions given this title and should not be construed as declaring what the specific duties and responsibilities of any particular position shall be.  It is not intended to limit or in any way modify the right of any supervisor to assign, direct and control the work of the employees under her/his supervision.  The use of a particular expression or illustration describing duties shall not exclude other duties not mentioned that are of a similar kind or level of difficulty.


Equal Opportunity Employer


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